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    Growth Hacking

    The True Cost of Hiring a Wrong Growth Marketer

    The True Cost of Hiring a Wrong Growth Marketer

    Hiring great people on your team is the best investment you can make as a startup founder. With a growth marketer in particular, it’s critical you make the right choices because they can make or break the success of your company. Yet, many companies continue […]

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    How to Hire and Succeed With a Top-Notch Growth Marketing Consultant

    How to Hire and Succeed With a Top-Notch Growth Marketing Consultant

    Hiring a growth marketing consultant can be a highly effective option for startups that face the constraints of money and experience in the early growth phase. Even if yours is a funded startup, finding a great growth marketer to work with you full time is plain […]

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    Who to Hire as Your First Growth Marketer

    Who to Hire as Your First Growth Marketer: Agency, Consultant or a Full-Time Employee?

    If you are a startup looking for growth marketing or growth hacking expertise to help you build on the initial traction, you have three options: hire an agency, a consultant, or a full-time growth marketer. How do you decide which option is the best in […]

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    How to Compensate a Growth Marketer

    How to Compensate a Growth Marketer

    As you set out on a search for a growth marketer, compensation is one of the things you need to consider early on. It is true that compensation should not be the most important factor for a growth marketer evaluating your role. Primary motivation for […]

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    How Much Does a Growth Marketer Make

    How Much Should You Pay a Growth Marketer? 2017 Benchmarking Report

    The last few years have seen a sustained surge in the demand for growth marketers. Startups and large companies are finding themselves in competition with one another to recruit top growth talent, driving up compensation packages. As a hiring decision maker, you want to know […]

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    How to Try Out a Growth Marketer

    How to Try Out a Growth Marketer Before You Hire One

    The way a hiring process typically plays out, you screen a slew of growth marketer candidates, interview a few of them, and have one that you are leaning towards. Should you just go ahead and hire that person? And what if you have to choose […]

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    How to Identify Top Candidates for a Growth Marketer Position

    How to Identify Top Candidates for a Growth Marketer Position

    If you have posted a growth marketer ad on a job board, LinkedIn, or social media platforms, you’ll probably be seeing some level of interest from potential candidates. A well-thought-out screening process ensures that you weed out the candidates that are not a fit for […]

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    A Practical Guide to Interviewing A Growth Marketer

    A Practical Guide to Interviewing A Growth Marketer

    Now that you’ve gotten some promising growth marketers in your hiring pipeline, you need to decide which one is your ideal hire. Interviewing is the next crucial step in the hiring process that provides you with the needed insights to make that call. An effective […]

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    How to Write a Perfect Growth Marketer Job Description

    How to Write a Perfect Growth Marketer Job Description

    Hiring a top-level growth marketer in today’s market is a sales process from start to finish. Whether you are reaching out directly, through a job board or by using a recruiting partner, you must have a great sales pitch to pique the candidate’s interest in […]

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    12 That Will Make You A Better Growth Marketer Fin

    12 Podcasts That Will Make You A Better Growth Marketer

    Whether you’ve hit a rough patch in your journey or you are simply a curious mind looking for different strategies and angles to drive growth, podcasts provide a great source of inspiration. Hearing firsthand from accomplished marketers and entrepreneurs who have gone through a similar […]

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